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In accordance with Mark Waldman and Andrew Newberg, psychiatrists and researchers from the universities of California and Thomas Jefferson , they assure that the power of words directly influences the brain. Therefore, through them we can achieve all our objectives.
The researchers point out that when a person hears the word "no", their brain releases cortisol, a stress hormone that is responsible for putting the individual on alert, reduces its logical functions and makes it prejudiced in front of others.
Meanwhile, when the word "yes" is heard, it generates a release of dopamine, which regulates the reward mechanism of the brain, leaving a sense of well-being and openness in communication.
This verifies the power of words and their importance in the workplace. In information published by Forbes , Darlene Price , author of the book "Well said! Presentations and conversations that get results " he assures that these are the key to a persuasive communication.
For the author, leaders use language to influence a person's mind in order to achieve a certain result. To achieve this, you must only choose the words or phrases that motivate others and avoid those that put your professional image at risk, such as the following:
"Not my problem" , "It's not my job" or "They do not pay me enough for this activity" . With these words you show a carefree, individual and selfish attitude that limits professional promotion quickly.
"My work is bad" , "I do not like this company" or "It's very loose" . Words that imply insults reveal immaturity and lack of leadership. Avoid hurtful judgments and express your disagreements with tact, consideration and neutrality.
"That is impossible or there is nothing to do" . With these words you transmit a pessimistic attitude and passive and hopeless perspectives.
"Do not you think?" or "in agreement?" . With this type of language you only cover your need for approval. Avoid them if you want to demonstrate confidence and security in what you say.
It is important to use a language that captivates, motivates and inspires with clarity, confidence and credibility. Remember that a good employee should always be at the forefront, in addition to being competitive and profitable. Show a positive attitude and become a leader!