Nice words

To win the next local and federal elections, political parties have broadcast 16 million 174, 080 spots in the various media, according to figures from the National Electoral Institute (INE). And some of them have used the following strategy: the use of kind words, which influence your decision, even if you do not believe it.

 

How does it work? Words such as "educate", "trust" or "tolerate", are perceived as expressions that indicate interest in helping and, greater sensitivity for the needs of others, "says a study published in the Proceedings of the National Academy of Sciences of the United States of America.

 

Nice words"?

It is no longer just popular knowledge: "In asking is giving". According to the investigation prepared by the Department of Psychology, University of Winnipeg , talking about helping others makes you look like a warm person, and accepted by society.

Within the analysis, which integrates 124 million words, indicates that those that generate more empathy are the following: affection, contribute, listen, give and educate.

 

The body language and the emotions are intimately related. A thought triggers a feeling and this is reflected in the gestures, "says the expert in body language, David Navarro

Now you know, the factors that may have influenced your decision for that candidate or, what do you think?


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